Creation of an immersive, tailor-made concept store

Want to transform your retail space into a destination that leaves a lasting impression? With our expertise in concept store design, we combine storytelling, sensory design and immersive technologies to create profitable and memorable spaces.

Highlights of creating a concept store

Strategic advice, artistic direction, prototyping, production in our 7,000 m² workshops and on-site installation: Emocio's concept store creation is based on a complete chain, managed by a single team.

Consulting and Strategy

Design studio

Manufacturing workshop

Production expertise

Brand activations & product launches
Event production, inaugurations & highlights
Retailtainment & experiential marketing, point-of-sale & operational marketing
Roadshows, traveling exhibitions & Modular indoor/outdoor reception areas, space planning & showrooms

35 years of creating immersive concept stores

From the creation of the first themed shops in amusement parks to today's urban flagship stores, we have refined every stage of the concept store creation process: sourcing materials, visitor flow, field testing. This maturity speeds up your deadlines and secures your budgets.

Years with You

A concept store design created entirely to measure

Each project begins with an immersion in your brand DNA and an analysis of your commercial objectives. We then map out the customer journey, design the furniture, select materials and technologies, before prototyping and adjusting until we create the ideal concept store.

Comprehensive support for creating your concept store

From market research to merchandising, our multidisciplinary teams are with you every step of the way: business plan, graphic design, manufacturing, installation, team training and post-opening entertainment. You benefit from a single point of contact and the power of 3 companies working together.

A dedicated project manager, from brief to opening

A single point of contact orchestrates the design, production and logistics teams, monitors your schedule, anticipates technical constraints and coordinates subcontractors. The result: a concept store creation delivered without surprises, on time and within budget.

Our commitments

Artistic quality, responsible innovation and respect for deadlines form the basis of our approach. For each concept store creation, we favour sustainable materials, optimise the energy consumption of lighting systems and ensure that elements are recycled after dismantling. Our teams follow strict safety procedures and work with local suppliers to reduce our carbon footprint. The result is a space that is attractive to your customers and good for the planet.

Consulting and Strategy

Effective strategies that leave a lasting impact

Design Studio

From initial concept to immersive environments

Technical Design & Production

In-house fabrication workshops

Paris & Lyon

Experiential marketing

Custom activations that truly engage

False rock diagnosis

to monitor and ensure the safety of your facilities

Key figures for the creation of concept stores

With 35 years of innovation, 200 passionate employees and 7,000 m² of production workshops, we can take care of your large-scale concept store creation while maintaining the artisanal excellence that has built our reputation.

years of experience

Our know-how, developed through a multitude of projects, enables us to meet the specific needs of each customer, with a constant commitment to innovation and excellence.

employees

Solid expertise in all the areas you need to support your projects from A to Z: strategy consulting, design, manufacturing, on-site installation, etc.

m2 factory

Versatile, state-of-the-art workshops capable of producing all types of sets, environments, and custom-made fittings.

A 360° group

Within the Atelier Emocio group, concept store creation benefits from a 360° ecosystem: design office, wood, metal and concrete workshops, digital studio, logistics and events team. This integrated organisation guarantees visual consistency, cost optimisation and responsiveness throughout the entire chain.

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Our customers

Emocio Workshop has established itself as a partner of choice for many industry leaders, from theme parks and major international brands to cultural institutions and iconic projects. This diversity of clients is testament to our ability to meet the most demanding requirements.

Our customers

EMOCIO WORKSHOP reinvents spaces that welcome the public and collaborates with brands to create truly engaging experiences : theme parks, leisure and animal parks, shopping destinations, cultural venues, and retail environments. Every project we deliver is designed to spark emotion and bring ideas vividly to life.

Theme parks